As Formula E goes from strength to strength we’ve been with them every step of the way to explain the innovative team solutions to each season. Season 1 saw each team with the same car specification while season 2 opened up the possibility for each team to develop the drivetrain further. Getting the balance right between the amount of gears, torque and resulting weight was key and saw many creative solutions for the second season. Season 3 built upon the team’s experience to push the performance of car even further than before.
We worked closely with Aurora Media and Formula E to create technically accurate animations to highlight the developments being made in each season. We took stylistic cues from the Formula E brand and on screen telemetry graphics and used everyday comparisons to help viewers clearly understand the advancements being made. The Tech E VTs sought to bring the hidden aspects of Formula E racing alive in easy to digest segments for broadcast.